About the Founder and President

Eliud Lagat was born in Tironiin village in the greater Nandi County in Kenya. Nandi County prides itself as the Source of Champions. Majority pioneers of Kenya's distance running such as Dr. Kipchoge Keino and Sabina Chebichii come from this County. Other notables include super Henry Rono, the man who set four world records within a span of eighty one days, a feat that is unparalleled to date. At the same time, the County has continued to produce enormous talents that include the current fastest marathoner in the world, Eliud Kipchoge.

Eliud was raised in humble beginnings: in a society where social responsibilities are highly valued. Tasks are shared collectively while traits such as hard-work and discipline are encouraged. These attributes have helped propelled and charted Eliud's pathway to success. Financial constraints that faced his family did not hinder his capability from achieving his potential as a runner. In fact, he turned it into an opportunity by taking up sports and setting his eyes on the prize. He acknowledges that every challenge presents an opportunity for one to confront. Indeed, to succeed in athletics, one needs focus, discipline and hard-work. Read more »